Archives: April 2016

Marketers; No – It Is the Data that Transforms Business Critical Practices for Customer Centric Campaigns

April 7th, 2016   |   Data Processing   |  

Marketers; No – It Is the Data that Transforms Business Critical Practices for Customer Centric Campaigns

Constantly evolving market scenarios and customer preferences have compelled several enterprises to look beyond traditional channels and recognize new ways to ensure better customer engagement. This shift in business models has added challenges to the already competitive landscape.

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